{"id":49587,"date":"2020-06-30T15:30:15","date_gmt":"2020-06-30T19:30:15","guid":{"rendered":"https:\/\/staging24.finca.org\/uncategorized-en-gb\/beating-the-odds-during-covid-19"},"modified":"2024-11-04T02:17:56","modified_gmt":"2024-11-04T07:17:56","slug":"beating-the-odds-during-covid-19","status":"publish","type":"post","link":"https:\/\/finca.org\/en-gb\/beating-the-odds-during-covid-19","title":{"rendered":"Beating the Odds During COVID-19"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Eug\u00e9nie Kabeya became a FINCA customer in 2003 and has built her business of sewing women\u2019s clothes with a mix of grit and entrepreneurial spirit\u2014and loans from <a href=\"https:\/\/www.finca.cd\" target=\"_blank\" rel=\"noopener noreferrer\">FINCA DR Congo<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the first month of the pandemic, Eug\u00e9nie lost 70 percent of her monthly revenue and could only retain five of the 12 employees she had.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pivoting to Stay in Business<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">When the manager of the local FINCA branch encouraged Eug\u00e9nie to make masks to compensate her business losses, Ms. Kabeya jumped into action.&nbsp;Through word-of-mouth, she received orders from her customers as well as associations and small enterprises. With these quick sales, she was soon able to call two employees back to work to support making masks.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter wp-image-25891 size-full\"><img decoding=\"async\" data-src=\"https:\/\/finca.org\/wp-content\/uploads\/Employee-of-Eugenie-Kabeya.jpg\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Employee-of-Eugenie-Kabeya\" class=\"wp-image-25891 lazyload img-fluid\"\/><noscript><img decoding=\"async\" src=\"https:\/\/finca.org\/wp-content\/uploads\/Employee-of-Eugenie-Kabeya.jpg\" alt=\"Employee-of-Eugenie-Kabeya\" class=\"wp-image-25891 img-fluid\"><\/noscript><figcaption class=\"wp-element-caption\">Amid the COVID-19 pandemic, Eug\u00e9nie Kabeya has pivoted her sewing business in DR Congo to producing masks, allowing her to continue employing people.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">For Eug\u00e9nie, it was one of her most gratifying moments.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">I\u2019m doing business and helping people protect themselves from the pandemic. And my prices are very affordable ($0.65 &#8211; $1.3) to people in my town.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;COVID-19 has taught me a different way of selling: e-selling really works! We have understood that even though everything is closed, the internet still works, people communicate on social media, and even business goes through it. We plan to launch an online platform for selling all of our production.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eug\u00e9nie has produced more than 5,000 masks already. And she is just getting started.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>FINCA DR Congo client Eug\u00e9nie Kabeya, a seamstress, has beaten the odds by staying in business despite the COVID-19 pandemic. Find out how.<\/p>\n","protected":false},"author":358,"featured_media":49588,"comment_status":"closed","ping_status":"open","sticky":false,"template":"category-stories.php","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[391],"tags":[],"class_list":["post-49587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stories-en-gb"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Beating the Odds During COVID-19 | FINCA<\/title>\n<meta name=\"description\" content=\"FINCA DR Congo client Eug\u00e9nie Kabeya has beaten the odds by staying in business despite the COVID-19 pandemic. 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